In this video we’ll take a detailed look at the process of optimizing WordPress websites to reach their ranking potential within search engines such as Google and Bing. If you’re looking to optimize your site for SEO, don’t hesitate to get in touch

Video Breakdown

0:55 – Website Updates! Ensuring your site is maintained will improve user experience and security, naturally boosting your page rank.

1:25 – Ensuring bots can crawl your site. Pages can’t rank if they’re not crawlable.

1:45 – Short & Accurate URL’s. This makes pages easier to understand for both bots and users.

2:24 – Categorized pages using parent pages. Once again helps bots and users understand the content and how pages relate to each other.

3:10 – XML Sitemap. This gives google a map to your website, ensuring every page is crawled and ranked.

3:33 – Quality Written Content. At the end of the day, content is king. All the SEO traffic in the world won’t mean squat if your content isn’t providing solutions to your users/customers.

4:05 – Establishing General Keywords. This will act as the foundation for what your website is about.

6:20 – Internal Links. Help users find relevant content on your site that can further benefit them.

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